ELISAVA http://www.mudic-elisava.com Master Universitario de Diseño y Comunicación Fri, 03 Feb 2012 09:27:04 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Flying People http://www.mudic-elisava.com/flying-people/ http://www.mudic-elisava.com/flying-people/#comments Fri, 03 Feb 2012 09:25:22 +0000 admin http://www.mudic-elisava.com/?p=2063

]]> http://www.mudic-elisava.com/flying-people/feed/ 0 Tiny Story http://www.mudic-elisava.com/tiny-story/ http://www.mudic-elisava.com/tiny-story/#comments Fri, 03 Feb 2012 09:20:40 +0000 admin http://www.mudic-elisava.com/?p=2061

Tiny Story from Sebas & Clim on Vimeo.

]]> http://www.mudic-elisava.com/tiny-story/feed/ 0 A Love Story http://www.mudic-elisava.com/a-love-story/ http://www.mudic-elisava.com/a-love-story/#comments Tue, 31 Jan 2012 23:17:12 +0000 admin http://www.mudic-elisava.com/?p=2057

Shot entirely on the Nokia N8 mobile phone. Winner of the Nokia Shorts competition 2011.

Director: James W Griffiths
Producer: Kurban Kassam
Director of Photography: Christopher Moon
Editor: Marianne Kuopanportti
Sound Design: Mauricio d’Orey
Music composed by: Lennert Busch

Get the music on iTunes: tinyurl.com/6acl6yp

]]> http://www.mudic-elisava.com/a-love-story/feed/ 0 Personal Branding: Color http://www.mudic-elisava.com/personal-branding-color/ http://www.mudic-elisava.com/personal-branding-color/#comments Thu, 26 Jan 2012 20:47:48 +0000 admin http://www.mudic-elisava.com/?p=2051

Personal Branding: From William Arruda at Reach Personal Branding. What’s the color of your personal brand? Just as companies use color to express their brand attributes, you can benefit from the power of color. Find out what color best communicates your personal brand attributes.

]]> http://www.mudic-elisava.com/personal-branding-color/feed/ 0 Re-design and branding http://www.mudic-elisava.com/re-design-and-branding/ http://www.mudic-elisava.com/re-design-and-branding/#comments Mon, 23 Jan 2012 12:16:58 +0000 admin http://www.mudic-elisava.com/?p=2042 A redesign can be worth its weight in gold if you get it right. There is a thin line between freshening up your design, and taking a step backwards with a redesign. Sometimes a redesign can be subtle and simple, and other times it can be a huge re-vamp of a company and it’s goals. Here’s a look at some of my favourite re-designs in no particular order.


]]> http://www.mudic-elisava.com/re-design-and-branding/feed/ 0 Conferencia con Ruedi Baur, 25 de Enero http://www.mudic-elisava.com/ruedi-baur-hoy/ http://www.mudic-elisava.com/ruedi-baur-hoy/#comments Mon, 23 Jan 2012 10:35:44 +0000 admin http://www.mudic-elisava.com/?p=2028 Ruedi Baur, autor de proyectos tan relevantes como la señalética del Aeropuerto de Koln-Bonn, la La Cinémathèque Française, la Feria de Frankfurt, o de proyectos entorno a la comunicación social como Civic City, estará la próxima semana entre nosotros para la realización de un taller en el Máster Universitario.
Con este motivo, hemos programado una conferencia sobre “La tipografía en el espacio colectivo” a la que os queremos invitar especialmente.

Para asistir debee enviar un email a elisava@elisava.net, indicando tu nombre, tu DNI y como asunto: “Conferencia 25 Enero – Ruedi Baur”.

Fundador del estudio multidisciplinar Intégral Ruedi Baur, director del Instituto Design2Contexto a la Zürcher Hochschule der Künste, y autor de los proyectos de identidad visual y señalización del Centro Pompidou, del aeropuerto de Köln Bonn, de la Cinémathèque Française y de la Médiathèque André Malraux, Ruedi Baur presentará algunas de sus realizaciones, incidiendo en la vinculación del diseño como herramienta que contribuye a la configuración de espacios cívicos.

]]> http://www.mudic-elisava.com/ruedi-baur-hoy/feed/ 0 Air China: Check in at asian restaurants casefilm http://www.mudic-elisava.com/air-china-check-in-at-asian-restaurants-casefilm/ http://www.mudic-elisava.com/air-china-check-in-at-asian-restaurants-casefilm/#comments Mon, 16 Jan 2012 12:04:59 +0000 admin http://www.mudic-elisava.com/?p=2018 The brief: How can we raise awareness that Air China flies, not only to China but also throughout Asia, while also making the brand a winner in the Swedish market?

The solution: We carefully selected a number of Asian restaurants to act as ambassadors for Air China. At the restaurants, guests were encouraged to check-in with Air China, right then and there, only this time on Facebook.

The results:
Reach: 1,200,767
Likes: +3,114
Engaged users: 15,347
Happy winners: 24

Advertising Agency: Rodolfo, Sweden
Creative Planner: Ludwig Jonsson
Art Director: Fredrik Achatius
Copywriter: Jonas Åkerlind
Account manager: Adam Lundberg

]]> http://www.mudic-elisava.com/air-china-check-in-at-asian-restaurants-casefilm/feed/ 0 http://www.mudic-elisava.com/2013/ http://www.mudic-elisava.com/2013/#comments Mon, 16 Jan 2012 11:58:14 +0000 admin http://www.mudic-elisava.com/?p=2013

 

Diane Pernet es una renombrada crítica de moda y periodista audiovisual, residente en París, conocida sobre todo por sus fotografías de la moda neoyorkina en los años 80. A raíz de su blog A Shaded View on Fashion (http://www.asvof.com), en el que expone sus documentales y descubre nuevos talentos, creó en 2008 A Shaded View on Fashion Film (ASVOFF), el primer festival de cine y moda del mundo.

Desde su lanzamiento, ASVOFF es el instrumento ideal para promocionar un nuevo género creativo, el “cine sobre moda” o “fashion film”. A través de esta plataforma, se difunde el trabajo de aquellos directores que trabajan en el mundo de la moda a través de la imagen en movimiento. ASVOFF se ha ganado el apoyo de la crítica por promocionar tanto a artistas jóvenes como ya consagrados, por reconsiderar el modo en que la moda se ha presentado y por desafiar los parámetros convencionales del cine.

Más información

Otros enlaces:
> moda-elisava.com

]]> http://www.mudic-elisava.com/2013/feed/ 0 Rubik http://www.mudic-elisava.com/rubik/ http://www.mudic-elisava.com/rubik/#comments Wed, 11 Jan 2012 09:36:51 +0000 admin http://www.mudic-elisava.com/?p=2005

THE RUBIK es un concepto de fiesta en donde la presencia del contenido visual toma gran importancia. A travez de un gran cubo Rubik utilizado como pantalla, el vj AV-K proyectara sus impactantes imagenes, utilizando la novedosa tecnica de Mapping. Un viaje audio/visual acompañado por la musica de TURKO, DIMOD & TWO FACES y DJ DA VID como invitado especial desde Rimini – Italia

https://www.facebook.com/events/292733647445572/

]]> http://www.mudic-elisava.com/rubik/feed/ 0 Influencers http://www.mudic-elisava.com/influencers/ http://www.mudic-elisava.com/influencers/#comments Sun, 08 Jan 2012 16:09:49 +0000 admin http://www.mudic-elisava.com/?p=2001 Steve Stoute

INFLUENCERS In-depth Series features Steve Stoute, Founder and CEO of Translation, a brand management firm that arranges strategic partnerships between Pop Culture icons (Jay-Z, Gwen Stefani, Lebron James, Justin Timberlake, etc.) and Fortune 500 companies.

In this episode, Steve Stoute discusses the concept of cool, how new cultural codes are redefining traditional corporation communication. He also talks about creating successful collaborations between Artists and Brands.

Named one of the Fortune’s 40 under 40 list and inducted into the American Advertising Hall of Achievement (2009), Steve Stoute is one of today’s most influential forces in entertainment marketing.
His client roster includes companies such as Samsung, State Farm, Mc Donald’s, Target, Wrigley’s, HP, P&G and artists such as Lady Gaga and Rihanna (management).
—
influencersfilm.com
facebook.com/influencersfilm
twitter.com/influencersfilm

music credits:
©Electric Wire Hustle – BBE Records
© Nujabes – Hydeout Productions
© Dj Ezasscul – Digi Crates Records

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